Station Street Norfolk, Swaffham, England, PE37 7LJ
What's nearby
Market Square - 3 min walk - 0.3 km
Swaffham Museum - 4 min walk - 0.4 km
Swaffham Golf Club - 3 min drive - 2.7 km
Oxburgh Hall - 10 min drive - 11.7 km
Sandringham House - 22 min drive - 26.1 km
Getting around
Mid-Norfolk Railway Dereham - 19 min drive
Stansted Airport (STN) - 85 min drive
Restaurants
Costa Coffee - 1 min walk
McDonald's - 3 min drive
McTaggarts - 9 min drive
Norfolk Woods Resort & Spa - 8 min drive
The Red Lion - 3 min walk
About this property
Best Western George Hotel
Hotel in the city center
You can look forward to a terrace, dry cleaning/laundry services, and a bar at Best Western George Hotel. Free in-room WiFi and a restaurant are available to all guests.
Other perks at this hotel include:
Free self parking
English breakfast (surcharge), luggage storage, and wedding services
A 24-hour front desk, 3 meeting rooms, and a front-desk safe
Guest reviews speak highly of the helpful staff
Room features
All guestrooms at Best Western George Hotel offer amenities such as free WiFi.
Other conveniences in all rooms include:
Heating and portable fans
Tubs or showers, free toiletries, and hair dryers
Electric kettles, daily housekeeping, and desks
Languages
English
Property amenities
Internet
Available in all rooms: Free WiFi
Available in some public areas: Free WiFi
Parking and transportation
Free self parking on site
Food and drink
English breakfast available for a fee daily 7:30 AM–9 AM: GBP 11.95 per person
1 restaurant
1 bar
Room service available
Family friendly
Laundry facilities
Rollaway/extra beds (surcharge)
Conveniences
Banquet hall
Front-desk safe
Guest services
24-hour front desk
Daily housekeeping
Dry cleaning service
Laundry facilities
Luggage storage
Wedding services
Business services
Meeting rooms - 3
Outdoors
Terrace
Accessibility
If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
This property does not have elevators
Wheelchair-accessible path of travel
More
Smoke-free property
Room amenities
Bedroom
Bed sheets
Heating
Portable fan
Rollaway/extra beds (surcharge)
Bathroom
Bathtub or shower
Free toiletries
Hair dryer
Towels
Entertainment
Flat-screen TV
Food and drink
Electric kettle
More
Desk
Iron/ironing board (on request)
Phone
Policies
Check-in
Check-in start time: 2 PM; Check-in end time: midnight
Check-out
Check-out before 11 AM
Special check-in instructions
Front desk staff will greet guests on arrival
Access methods
Staffed front desk
Pets
Pets allowed for an extra charge of GBP 10 per pet, per night
Specific rooms only, restrictions apply; pet-friendly rooms can be requested by contacting the property at the number on the booking confirmation
Children and extra beds
Children are welcome
Rollaway/extra beds are available for GBP 15.0 per night
Cribs (infant beds) are not available
Property payment types
Important information
Optional extras
Fee for English breakfast: approximately GBP 11.95 per person
Pet fee: GBP 10 per pet, per night
Rollaway bed fee: GBP 15.0 per night
The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.
You need to know
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
Guests must contact this property in advance to reserve rollaway/extra beds
This property accepts credit cards; cash is not accepted
We should mention
This property does not have elevators
Property is also known as
Best Western George Hotel Swaffham
Best Western George Hotel
Best Western George Swaffham
Best George Hotel Swaffham
Best Western George Hotel Hotel
Best Western George Hotel Swaffham
Best Western George Hotel Hotel Swaffham
Frequently asked questions
Is Best Western George Hotel pet-friendly?
Yes, pets are allowed at this property. There's a fee of GBP 10 per pet, per night.
How much is parking at Best Western George Hotel?
Self parking is free at this property.
What time is check-in at Best Western George Hotel?
Check-in start time: 2 PM; Check-in end time: midnight.
What time is check-out at Best Western George Hotel?
Check-out is at 11 AM.
Where is Best Western George Hotel located?
Located in the heart of Swaffham, this hotel is steps from Church of St Peter and St Paul and Market Square. Swaffham Museum and The Green Britain Centre are also within 15 minutes.
Best Western George Hotel Reviews
Reviews
7.8
Good
All reviews shown are from real guest experiences. Only travelers who have booked a stay with us can submit a review. We verify reviews according to our guidelines and publish all reviews, positive or negative.
Rating 10 - Excellent. 67 out of 252 reviews" "
10 - Excellent
67
Rating 8 - Good. 112 out of 252 reviews" "
8 - Good
112
Rating 6 - Okay. 53 out of 252 reviews" "
6 - Okay
53
Rating 4 - Poor. 13 out of 252 reviews" "
4 - Poor
13
Rating 2 - Terrible. 7 out of 252 reviews" "
2 - Terrible
7
8.2/10
Cleanliness
8.6/10
Staff & service
7.6/10
Amenities
7.2/10
Property conditions & facilities
7.2/10
Eco-friendliness
Reviews
6/10 Okay
Sandra
Traveled with partner
27 October 2024
Liked: Cleanliness
The service for food was poor, kept waiting for over and hour while other people were being served. They did wave the food cost after I complained.
Good location and ease of parking. Good food and pleasant bar and lounge area. Staff very friendly and helpful. The hotel is in need of some general updating and refurbishment, but the room was very clean, and the bed was very comfortable. We would happily choose to stay here again.
Very dated stuffy rooms. Fan provided but no plugs by the bed so had it to sit on a ledge in corner of the room. Beds soft and old, pillows hard. Poor nights sleep.
The bathroom was poor with old shower curtain and stained toilet bowl.
Breakfast was hot and fresh but coffee was awful.
Bar was closed before 10 and only serve food till 8:30.
Verified traveler
Stayed 1 night in Aug 2024
8/10 Good
Tim
5 August 2024
Liked: Cleanliness, staff & service
Friendly staff, basic room.
Good basic room, nice beds.
Heavy to open room door, large chip in bath enamel, no usb sockets, no air conditioning.
Friendly staff.
The whole block needs a make over, take out bath and fit large low rise shower tray (bath not good for access). Dark brown wood is oppressive.
Air conditioning a must these days.
Staff went over and above to accommodate when I asked for things like a wall plugin converter, an iron.
Only complaint was having to pay for the continental breakfast. There wasn’t much there so I don’t even feel like it should have cost the 10p.
Hotel is In a good area, bar & restaurant decent. Rooms in the hotel are very tired and dated, it's like a step back into the 80s. Would not stay here again.
Great value for money. A spacious double room with a generous tea/coffee tray. Plenty of storage. Full choice of TV channels and good signal for the free wifi. The hotel location is excellent. Great parking and easy access. Central location and a great place to tour the rest of Norfolk (Cambridge and Suffolk) from if that's what you fancy. The mattress isn't as comfy as Premier Inn, and the decor a little dated, but that's part of it's Fawlty Towers style appeal. I would happily stay here again.
The Hotel was a bit dated and could do with being upgrading in the Bathroom and in main room. Overall, the stay was pleasant enough. Breakfast was very good a lot of choice. No electric charging points. Shower on last day was not warm, so missed having a shower.
Overall stay, I would use this hotel again.